Luxury yacht charter, Monaco. Team project, client name private
Yacht charter: 45 qualified inquiries from organic search
Google Ads clicks at EUR 15 each burned through the budget and brought almost no inquiries.
01 / 03Results in 2023
- 45
- qualified inquiries in one season
- 2023
- when this work ran
Project team report, 2023
Project team report
02 / 03What we did
The work
- 01We turned off ads on broad keywords and moved the budget into SEO articles for niche searches about specific ports and marinas on the French Riviera.
- 02Hidden demand: people research marina facilities when they are planning a real charter.
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