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Car subscription service, Seville, Spain. Team project, client name private

Car subscription: 65% more completed applications

People submitted applications but were put off by the final credit check.

01 / 03Results in 2022

+65%
completed credit check applications

Project team report, 2022

2022
when this work ran

Project team report

02 / 03What we did

The work

  1. 01We changed the ad offer from "A car on subscription" to "Compare your car loan with a subscription. A 1-minute check with no impact on your credit rating".
  2. 02It removed the blocker: a transparent check that did not send data to credit bureaus built trust.

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